Wednesday, August 09, 2006

the gold and the beautiful


shu uemura 24k gold plated eyelash curler
Urban beauty myths... it's easy to succumb. while the entire world espouses a product's must-have-ness ...the pressure builds, and before you know it you are against all logic hailing a taxi to your favorite addiction emporium. we are all guilty, whether it's finding out that 24/7 freeze serum is not better than botox, that kiehl's silk groom should instead be named oil groom, or that creme de la mer creates breakouts.... let us not even think of the investments we have made in the name of finding the holy grail. reading about, hearing about, and finally hearing mentioned during 'the devil wears prada', the shu uemura 24k gold plated eyelash curler brought our addictive behavior to the fore. we are happy to report that we are the opposite of disappointed. the myth that preceded this beautiful little object is that it accommodates all eye shapes without the slightest bit of pinching. (previous eyelash curlers have only pinched our delicate eyelids while bending our lashes into a most unattractive ''L" shape). it's true. for the first time ever, we perfectly painlessly curled (not bent) our lashes, applied shu uemura basic mascara and could not believe the results. pretty, pretty lashes that looked completely artifice free. we know, not for everyone, but thicker mascara can be applied if desired. satisfaction of mythic proportion available at shu uemura.
sound investment: 9
does it turn back time?: 9
sensory satisfaction: 9
cool factor: 10
rate of addiction: 9.25

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